Yates

Yates is an American company which puts almost all its effort and resources into one area—improved equipment. With three main areas to focus on—recreational climbing, tactical, and professional—they more than keep busy. No slick marketing campaigns or advertising, Yates relies almost solely on word-of-mouth recommendations about their excellent equipment. And such is the high quality of their gear that, since the 1980's, that's all they've needed!